CA Global Africa Recruitment
Date Created: 2019-01-08T08:03:28+00:00
Reference Number: RIN
To maximize business value from sales of lubricants through all B2C channels excluding Retail through the effective implementation and delivery of specific CVP’s.
Manage and develop the lubricants B2C Sales Force to achieve approved target, ensure appropriate market coverage and coordinate all lubricants activities in the country in order to maximize total lubricants business value.
To guarantee customer and trade partner satisfaction, thus achieving targets for market share, and growth.
- Achieve the lubricants sales targets on volume, margin and EBITDA (Earnings before interest, tax, depreciation and amortization) through the management and the development of an effective sales force.
- Develop and drive implementation of operational plans for B2C lubes.
- Detect and consolidate report of market trends and opportunities in the country.
- Coordinate Lubes related activities with Supply Chain and Marketing to maximize business opportunities across all Indirect channels excluding Retail.
- Lead, develop, manage and motivate staff and ensure that the required competencies are in place to meet current and future business needs.
- Ensure that HSSE (Health, Safety, Security & Environment) practices are recommended to customers as part of the CVP implementation activities.
- Control credit, rebates and pricing.
- Implement sales development and promotion, marketing and technical key initiatives and programs.
- Participate in the development and drive implementation of consumer market strategies and tactics in the Country.
Requirements: Qualification and Skill
- Proven track record of success in Indirect Channel management activities with between 5- and 10-years’ experience in Marketing and Sales in B2C environment.
- Ideally successful experience as B2C Sales Manager in FMCG sector
- Successful in developing and leading teams.
- Strong interface management skills
- A passion for the customer
- English required, local languages would be an advantage
- Selling & Negotiation
- Customer Relationship Management
- Customer Value Proposition
- Market Awareness
- Distributor Management
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